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Welcome to Charlotte’s Best

We live, shop, eat, and play in beautiful Charlotte and we wouldn’t have it any other way. In celebration of our great communities, The Charlotte Observer is bringing back Charlotte’s Best. This contest is truly designed to engage the community in celebrating the places, restaurants and local businesses we love.

Charlotte’s Best Promotion

Charlotte’s Best has strong support from CharlotteObserver.com, VotedCharlottesBest.com, The Charlotte Observer newspaper

and social media. 

 

Nominations and voting are driven by print, digital and social promotions. 

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  • CharlotteObserver.com Digital Display

  • The Charlotte Observer Newspaper Ads

  • Organic Social Media

  • Paid Social Media

  • Paid Targeted Eblast

  • Eblast to CharlotteObserver.com Subscribers

  • CharlotteObserver.com Home Page Takeovers

  • Outdoor Advertising

  • Ad Network Digital Display

 

The Charlotte Observer invests over $200,000 in marketing support promoting​ Charlotte’s Best, driving participation and ensuring success for the community and local businesses.​​

How does it work?

During the nomination period, we invite our audience to nominate outstanding establishments and professionals in the Charlotte area and the surrounding areas. Once our nominations are taken, we will move them to a ballot for official voting. All nominations and voting will be done online at votecharlottesbest.com

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Request your complimentary asset kit that includes badges ready to be incorporated into your social media posts, website, and emails during the contest to encourage voting and engage your audience!

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© 2025 NERUS Strategies LLC & The Charlotte Observer. Charlotte’s Best and the unique logo is a service mark of The Charlotte Observer and may only be used with express permission. Charlotte’s Best is powered by Optimum by NERUS.

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